services / research  / strategy  / naming  / simplification  / design  / interactive  / communications  / governmentsolutions 
+ overview
+ our approach
+ the impact of our work
+ why government has
   difficulty communicating

+ thought leadership
+ focus on Washington

 
Our thought leadership

white papers + opinion papers

June 3, 2009
President Obama: Here’s a credit card agreement that anyone can understand
January 21, 2009
A Clarion Call for Simplicity, by Alan Siegel
December 4, 2008
Simplify Health Care! by Lee Rafkin
 
 
white papers + opinion papers

July 23, 2009
Siegel+Gale Simplicity Survey: Turning Bad News into Good Vibes
January 28, 2009
Siegel+Gale Simplicity Survey: A Clarion Call for Transparency
  blog entries

September 8, 2009
$25 billion? Use Short Form; $100,000? Use Long Form
December 22, 2008
Deadly Complexity
July 21, 2008
Colleges Need a Course in Explaining Financial Aid Awards
April 9, 2008
Complexity is to Finance as Obesity is to Health
February 27, 2007
Don’t Entangle Health Literacy with General Literacy
February 27, 2007
What’s the Recommended Daily Dose of Arsenic?
 
 
white papers + opinion papers

nov 2, 2009
Alan Siegel Radio Interview on Simplification
October 30, 2009
Time for a plain-language revolution
October 8, 2009
Siegel+Gale sponsors Plain Language Symposium at National Press Club
July 23, 2009
Siegel+Gale Simplicity Survey Finds Organizations Can Strengthen Customer Relationships in Times of Crisis
July 15, 2009
Strategic Branding Firm Siegel+Gale Names Dona Wong as Strategy Director of Information Design
June 3, 2009
Siegel+Gale Introduces a Simple One-Page Credit Card Agreement That Anyone Can Understand
April 8, 2009
New Research Tool Uses Simplicity to Improve Communication Effectiveness
January 28, 2009
Siegel+Gale Simplicity Survey Finds 75% Believe Complexity Played Major Role in Current Financial Crisis