Trust Me, It’s Time to Fill the Certainty Gap
A recent survey of 1,200 people conducted by strategic brand consulting firm Siegel+Gale shows that trust in financial-services companies has dropped nearly 40 percent in the past year. Nearly two-thirds of those respondents also believe that businesses complicate their processes and communications in an attempt to mask real risks. This is a stunning indictment of the financial establishment. Click here to read the full story